Event At a Glance
New for 2019! Two content tracks - Influencer and Brand.
The main Influencer track will continue to focus on topics for designers and influencers using social media marketing and digital content and platforms to build their businesses and personal brands. Whether new to social media or an established influencer, the content in this track equips design professionals with tips and tools to build their presence both on and offline.
The Influencer track will delve into how interior designers utilize blogs, social media, and website tools to enhance their businesses and personal brands. Topics will include blogs and other key social media platforms and online strategies like Facebook, Instagram, Pinterest, e-commerce sites, email marketing, website optimization, and podcasting. Complementing offline tactics embrace book publishing, brand ambassadorships, speaking circuits, influencer campaigns, public relations, licensed lines and so much more.
Who Should Attend the Influencer Track:
- Interior design influencers
- Design bloggers - individuals, small businesses, associations, or other organizations
- Interior designers
- Interior design writers
- Design enthusiasts or aspiring interior designers
- Design Social Media users
- Traditional design media
- PR firms
The new Brand track, co-produced by High Point Market Authority with DBC's parent company Esteem Media, will provide topics geared to home furnishings manufacturers, showroom operators, and brands who want to connect with design influencers. The content will explore the resources needed to succeed in this new mainstream marketing strategy that is driving sales and revenue while creating awareness and building trust for savvy home furnishings marketers.
Topics for the Brand track will cover finding and selecting the right influencers, creating effective programs, tradeshow and other live event opportunities, social media strategies, video tools for influential brands, and other preferred content creation strategies associated with influencer marketing ROI.
Who Should Attend the Brand Track:
- Single or multiple showroom operators
- Suppliers to the luxury home design industry
- Brands inside the luxury home design community
- Design Centers
- Traditional media
- PR firms
Attendees can select any sessions they would like to attend in either track, and all participants can attend the General Sessions on Monday and Tuesday. However, please register according to the registration type as specified on our Registration page.
Below find the preliminary event schedule at a glance which is subject to change until we finalize the 2019 agenda - so please stay tuned!
If you missed last year's conference, you can view the 2018 Agenda.
Exhibit and Sponsorship Opportunities
Sunday, February 24, 2019
11:00AM - 7:30PM
General Session Opening Keynote, Networking Reception, and After Party for All Participants- Influencers and Brands
MONDAY, FEBRUARY 25, 2019
General Sessions, Monday Keynote, Lunch, Networking Reception and After Party for All Participants - Influencers and Brands.
TUESDAY, FEBRUARY 26, 2019
Influencer Sessions 5, 6, and 7.
General Session and Closing Keynote for All Participants - Influencers and Brands.
Offsite Tours and Receptions to be announced- All Participants invited to attend
Closing Gala Party at a Prominent Designer's Palatial Estate - All Participants invited to attend.
WEDNESDAY, FEBRUARY 27, 2019
ADAC Digital Day Produced and Sponsored by ADAC, ADAC Showrooms - All participants invited to attend.